PINFER

Frequently Asked Questions

Everything you need to know about how Pinfer re-engages old enquiries, qualifies opportunities and hands interested prospects back to your sales team.

What does Pinfer do?

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Pinfer helps businesses re-engage previous enquiries using SMS. We start conversations with old or unconverted leads, qualify their interest based on your criteria, and pass genuine opportunities back to your sales team

What type of businesses is Pinfer built for?

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Pinfer is built for businesses with a high volume of inbound enquiries and a large database of previous leads. This is especially useful for companies where many enquiries do not convert first time and may still have buying intent later.

How does Pinfer contact previous enquiries?

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Pinfer currently uses SMS to re-engage previous enquiries. Messages are kept short and natural, with the aim of understanding whether the person is still interested and qualifying them based on your business criteria.

How does Pinfer qualify an interested lead?

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Pinfer follows qualification criteria agreed with your business. This can include things like location, requirement, timing, property ownership or any other information your sales team needs before an opportunity is handed over.

What happens when someone is interested?

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Once a lead shows genuine interest and meets the agreed qualification criteria, the opportunity is handed back to your sales team so they can follow up directly.

Do we need to change our CRM or sales process?

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Pinfer is designed to fit around your existing process. The aim is to generate additional opportunities from enquiries you already have without forcing your team to change how they currently sell.

How are opt-outs handled?

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People can opt out of further messaging, and those requests are respected. Campaigns should only be run against data that is suitable for marketing under the client’s applicable permissions and legal obligations.

How is customer data protected?

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Pinfer processes customer information only for the agreed service and uses the systems required to run and manage lead reactivation campaigns. More detail should be provided in the Privacy Policy and Data & Security page.

Still have a question?

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